“The French writer Marcel Proust paid for glowing reviews of the first volume of his Remembrance of Things Past to be put into newspapers.” Letters by Proust, which will be auctioned off at Soethby’s in Paris next month, reveal he was willing to pay handsomely for flattering references to his novel. See also: the first entry of The Millions’ Hannah Gersen‘s column, The Proust Book Club.
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